It's funny how cake mix analogies pop up in interesting speeches lately.
Dan Ariely speaks about the IKEA effect that gives meaning to our work, which was essential for the success of cake mixes:
Dan Ariely: What makes us feel good about our work?
In her hilarious talk Christin Gorman shows how cake mixes are stupid and make us not enjoy our work any more, like many generic frameworks we use as programmers:
Hibernate should be to programmers what cake mixes are to bakers: beneath their dignity.
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